When we think about a brand, the first thing that often comes to mind is the logo. However, a brand is more than just a visually appealing symbol. It encompasses the essence of your business, evokes emotions, and builds trust with your audience. In this article, we will dive into the true power of branding and explore why your brand is not just a logo.
If you’re reading this article, you’ve likely stumbled down the rabbit hole trying to figure out where to start when it comes to marketing your local business on Google. As you’ve likely discovered, search marketing can take you down many different paths and it’s not always obvious which one is worth your time. So, let’s boil it down to the basics.
In 2023, we’re well beyond asking if a business needs a website. Whether you’re starting a new business, rebranding, refreshing your website, or just stepping out of your smoking Delorean into the 21st century, what you need to consider is what that website must have to accomplish your business’s goals.
With the rise of tools like artificial intelligence, templated drag and drop website builders and accessible social media, many business owners are pondering the merits of DIY-ing their marketing efforts. At first glance, it seems like a money-saving way to keep your business running in a tight economic environment.
Welcome to THE FORGE, the new blog from our team at Anvil Marketing Co, where you’ll stay up to date on all things marketing, local
